Todd Ford | Owner & Head Coach
It’s always been in my nature to serve others. After having spent many years of my early career days in various positions in the restaurant industry, I found myself one day roaming around a local gym, not really knowing what I was doing. It was then that I came to the realization that many others around me also didn’t know what they were doing. A conversation with my wife and a few weeks later, I enrolled in The National Personal Training Institute. To this day I’m still not sure when the exact moment was that I decided this is what I wanted to do, but I was certain.
While enrolled with NPTI, I found a gym to start my career at. I worked as a Personal Trainer, Nutrition Consultant, and Group Trainer. I loved working with people and guiding them through a problem-solving process.
In 2008, someone introduced me to CrossFit. Initially, I dismissed it without spending much time educating myself at all on the topic. A couple of years later, I stumbled upon CrossFit.com again, only this time I was intrigued. I had found what I wanted to do next.
Another conversation with my wife and I decided to leave my job and create my own gym. CrossFit 603 was born in 2011. Today, it has grown and evolved into more than CrossFit. It has evolved into offering a total, customized fitness experience for all the members we serve, while always doing my best to serve the local community and make my family proud. It has evolved into Fortitude Fitness.